TIMEWHEEL
Travel & Adventure· 2 min readWeb DesignDevelopment

Adventure sells on feeling, then logistics.

Alpha Adventures runs curated Sahyadri, Himalayan and Central India treks, plus fort cabins and camping. The emotional pitch and the practical details are doing very different jobs, and the page has to do both.

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Built by Timewheel

Strategy, design & engineering

Visit Alpha Adventures

Services behind this result: Website Design in Nagpur, Web Development in Nagpur

The Brief

Two audiences in one decision.

Nobody books a Himalayan trek because of a spec sheet, but everybody needs one. The page has to create the pull first, then answer the questions that actually stop people booking: difficulty, season, what's included, and whether they can do it.

  • Sahyadri, Himalayan and Central India are very different trips
  • Fort cabins and camping are a separate purchase from a trek
  • Emotion sells it, logistics close it, and they arrive in that order

The Build

Lead with the trip, back it with detail.

We structured it so the character of each trip is felt first, with the practical detail one step away rather than buried in a single dense page. Itinerary and difficulty information stay close to the itinerary they belong to.

  • Each region and trip given its own distinct treatment
  • Practical detail placed next to the trip it describes, not separated
  • Cabins and camping presented as their own bookable options
Alpha Adventures website after the redesign
Alpha Adventures website before the redesign
Before After
Drag the handle: the same treks, led with the trip instead of the spec sheet.

Questions people ask

It's an adventure operator running curated Sahyadri, Himalayan and Central India treks, along with fort cabins and camping.

Their website, leading with the character of each trip while keeping difficulty, itinerary and seasonal detail close to the trip it applies to.

Next up

Running trips or tours?

Tell us what you sell and we'll show you how to sell the feeling and the logistics at the same time.